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ASSISTANCE STRATEGIC TOOL FOR CHANGE IN THE SPANISH TEXTILE SECTOR

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Author(s): Pablo Díaz | Beatriz Satorre | Ignacio Tortajada | Mª Ángeles Bonet | Ignacio Montava

Journal: Annals of the University of Oradea. Fascicle of Textiles, Leatherwork
ISSN 1843-813X

Volume: XII;
Issue: 2;
Start page: 194;
Date: 2011;
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Keywords: Diversification | Textile | strategic tool | reflexion tool

ABSTRACT
Spanish textile sector is facing important changes several years. This paper aims to analyses the adverse evolution in the Spanish manufacturing textile firms. Another contribution of our work is to show alternative strategic change in business.In this way we are able to provide some indication of which operational decisions would improve the international competitiveness of the industry. The population of the study is composed of the Spanish manufacturing firms in the textiles sector, particularly incompanies of Valencia Community. It was found that to start the process of diversification, companies have problems on the technical and market knowledge. It is considered necessary to use reflective tools to help them make strategic decisions in the company.
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