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A Business Review of E-Retailing in India

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Author(s): V.Srikanth & Dr.R.Dhanapal

Journal: International Journal of Business Research and Management
ISSN 2180-2165

Volume: 1;
Issue: 3;
Start page: 105;
Date: 2011;
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Keywords: E-Retailing | E-tailing | E-Commerce | Online Store | Retail | E-Business.

ABSTRACT
As a professor in computer science I am very much interested in training mystudents in e-Commerce and prepared myself for an in depth research in thisarea and to present a quick journal about e-Retailing concepts / framework, howan organization can start e-Retailing business quickly. Its Pro’s & Con’s, how tomake the e-Retailing venture successful. How retailers should plan / experienceto achieve varying success by leveraging the internet technology.How to incorporate traditional retails practices with Internet technology. Andstrive for success in India. How internet is used by users and its use for onlineshopping. It serves as a best article for all the readers across the globe.
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