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Challenges faced by Pakistani pharmaceutical industry: An intellectual capital perspective

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Author(s): Khalique, Muhammad | Md. Isa, Abu Hassan bin | Shaari, Jamal Abdul Nassir

Journal: International Journal of Research Studies in Management
ISSN 2243-7770

Volume: 1;
Issue: 1;
Start page: 39;
Date: 2012;
Original page

Keywords: Knowledge-based economy | intellectual capital | challenges | pharmaceutical industry | competitiveness

ABSTRACT
Intellectual capital is recognized as one of the most critical factors for the success of organizations in a knowledge-based economy. In a knowledge-based economy high tech organizations are facing tremendous challenges to gain competitive advantage. The main objective of this study is to introduce the concept and applications of intellectual capital in Pakistani pharmaceutical industry. Pakistani pharmaceutical industry is one of the major industries and it has 70% of share to fulfill the demand of finished pharmaceutical products. This industry also contributes in economic growth and development. This study is a preliminary in nature and it will also be a milestone for future research on this topic.
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