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Competition Between Aupark Shopping Center and Avion Shopping Park

Author(s): TAMÁS T. SIKOS

Journal: Romanian Review of Regional Studies
ISSN 1841-1576

Volume: VII;
Issue: 2;
Start page: 79;
Date: 2011;
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Keywords: Shopping centres | Competitiveness | Historical development | Bratislava

This paper provides an overview of the establishment and historical development of shopping centres in Bratislava, Slovakia. In the framework of a case study we also describe the competition between Aupark and Avion Shopping Park, the two largest shopping centres in Slovakia. Our analysis is based on a field research and on a desk research as well. In the framework of the case study, 300 questionnaires were filled in, 150 in each centre.

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