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Conceptual Study And Awareness Of Crowd Sourcing

Author(s): T. Nagalakshmi | A. Sudhakar

Journal: Indian Streams Research Journal
ISSN 2230-7850

Volume: 3;
Issue: 8;
Start page: 01;
Date: 2013;
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Keywords: :Crowd sourcing | Crowd funding | Crowd creation | Crowd Voting | public.

Abstract:Knowledge process outsourcing (KPO) and Business process outsourcing (BPO) has gained its magnitude after Liberalization, Privatization and Globalization policy announced by the Government in the recent economic policy 1991. After a decade, gradually it is trailing its allure and very few are choosing BPO sector as their career option. KPO is on the same line with BPO. With the advent of new technology, updated knowledge is required. Within short span of time technology is changing, concepts are changing and the meaning is ever changing. Everyone has to follow the order of the day, until the next adaptation, segment, and notion will come in our way. Crowd sourcing is one such segment which changing the shape of the technology recently. In spite of the jargon name, crowd sourcing is a very authentic and imperative business design. The basic idea is to tap into the collective intelligence of the public at large to complete business-related tasks that a company would normally either perform itself or outsource to a third-party provider. Yet free labour is only a narrow part of crowd sourcing appeal. More prominently, it enables managers to expand the size of their talent pool while also gaining deeper insight into what customers really want. The present paper focuses on the concept of Crowd sourcing, to what extent people aware of crowd sourcing and about the crowd sourcing industry.
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