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Corporate Customers Usage of Internet Banking in East Africa

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Author(s): Nelson Jagero | Silvance O. Abeka

Journal: International Journal of Computer Science Issues
ISSN 1694-0784

Volume: 8;
Issue: 5;
Start page: 394;
Date: 2011;
Original page

Keywords: Internet Banking | East Africa | Cooperate customers | Quantitative | IJCSI

ABSTRACT
The purpose of this paper was to identify the factors that influence corporate customers adoption of Internet banking services in Kenya, Uganda, Tanzania and Rwanda. The hypotheses are empirically evaluated by using Trade Finance customers of an East African bank as the target sample. The study involved 137 respondents from Kenya, Uganda, Tanzania and Rwanda. Due to the quantitative nature of the study, the results are analysed with statistical measures. The analysis reveals that corporate users are not motivated by the same factors as private users. In order to become Internet banking customers, it is extremely important for corporate users to have a system that is easy to use and operate with full support from the bank.

Tango Jona
Tangokurs Rapperswil-Jona

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