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The Design to Develop New Formats and Model Products for the Community

Author(s): Ratthai Porncharoen

Journal: Journal of Social Sciences
ISSN 1549-3652

Volume: 6;
Issue: 3;
Start page: 389;
Date: 2010;
Original page

Keywords: Design | develop | new formats | model products | community

Problem statement: The manufacture of community needed to be designed in a new style so that it would be needed by the consumers. The objectives of this research were to study: (1) the former product design and creation of new product design, (2) the development of model book of new product for being disseminated to community and (3) the development of product model to community as well as presentation of performance for exhibition. Approach: The research area included Supan Buri, Chai Nat, Sing Buri, Lop Buri, Ang Thong, Auudtaya and Sara Buri Provinces. The samples as informants were selected by Purposive Sampling, for 50 persons. The instruments using for collecting data consisted of: The survey, questionnaire, interview, observation, focus group discussion and participatory workshop. Data were classified into groups, designed for creating new products, analyzed the appropriateness as the specified goal. The findings were presented in descriptive analysis. Results: The research findings, conceptual framework which would be used in designing the products were as follows: (1) the utility should be used more than one thing, (2) the model and color had to be remarkable and distinguished (Note: The design study focused on the shape of product), (3) the furniture study including the appliances and house decoration, the shape needed to be classic (simple) and modern), for the souvenir study, the shape should be classic, (4) the using material needed to obtain from the nature including the other materials as common factor which were available in the country as well as cheap and (5) the consideration in instrument and possibility for producer. Conclusion/Recommendations: The effect from this study development would be useful for different community groups that could be used for developing work and modified or expanded in creating the new product for future product.
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