Academic Journals Database
Disseminating quality controlled scientific knowledge

An Empirical Study of the Influencing Factors of User Adoption on Mobile Securities Services

Author(s): Zhihong Li | Xue Bai

Journal: Journal of Software
ISSN 1796-217X

Volume: 6;
Issue: 9;
Start page: 1696;
Date: 2011;
Original page

Keywords: mobile commerce | mobile securities | Technology Acceptance Model | user adoption | Structural Equation Modeling

In view of the barrier that users held a low adoption intention of mobile securities currently, this study developed a theoretical model of user adoption on mobile securities services based on Technology Acceptance Model, and attempted to explore the influencing factors which play a role in user adoption. By collecting questionnaire survey data, we proceeded statistical analysis and Structural Equation Modeling analysis with SPSS and AMOS, and tested the theoretical model and further made a discussion on the results of data analysis. The results shown that perceived usefulness and perceived ease of use posed a significant positive impact on user adoption on mobile securities services but perceived risk posed a significant negative impact; the impact of perceived cost on user adoption on mobile securities services was not significant. We also verified the impacts of usability of mobile device and usability of mobile communication network. Ultimately, we proposed suggestions to all participants of mobile securities and pointed out the direction of future work.
Why do you need a reservation system?      Save time & money - Smart Internet Solutions