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Establishment and application of Competitive Intelligence System in Mobile Devices

Author(s): Anass El Haddadi | Bernard Dousset | Ilham Berrada

Journal: Journal of Intelligence Studies in Business
ISSN 2001-015X

Volume: 1;
Issue: 1;
Start page: 87;
Date: 2011;
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Keywords: Competitive Intelligence | competitive intelligence systems | XPlor EveryWhere | Business Intelligence | continuous evolution

The strategy concept has changed dramatically: from a long range planning to strategic planning then to strategic responsiveness. This response implies moving from a concept of change to a concept of continuous evolution. In our context, the competitive intelligence system presented aims to improve decisionā€making in all aspects of business life, particularly for offensive and innovative decisions. In the paper we present XPlor EveryWhere, our competitive intelligence system based on a multidimensional analysis model for mobile devices. The objective of this system is to capture the information environment in all dimensions of a decision problem, with the exploitation of information by analyzing the evolution of their interactions
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