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Evaluating the quality of undergraduate hospitality, tourism and leisure programmes

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Author(s): Jeou-Shyan Horng | Chih-Ching Teng

Journal: Journal of Hospitality, Leisure, Sports and Tourism Education
ISSN 1473-8376

Volume: 8;
Issue: 1;
Start page: 37;
Date: 2009;
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Keywords: educational quality | instrument | hospitality | tourism | leisure | educational evaluation

ABSTRACT
In this study, an instrument for measuring the quality of undergraduate programmes in hospitality, tourism and leisure (HTLP) was developed and empirically cross-validated. The study considered how total quality management (TQM) and context-input-process-product (CIPP) perspectives could be integrated to develop the framework, using documentary analysis, focus groups and content validity. Survey responses from 430 full-time teachers were used to verify the instrument for HTLP (IHTLP) via exploratory and confirmatory factor analysis, and six standards, 12 dimensions and 63 indicators were identified. The six standards, in terms of relative importance, are curriculum and instruction; faculty; strategic planning; administrative management; student achievements; and resources. The implications for HTLP are also discussed.
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