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Exploring the Factors that Affect the Choice of Destination for Medical Tourism

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Author(s): Harsimran Gill | Neha Singh

Journal: Journal of Service Science and Management
ISSN 1940-9893

Volume: 04;
Issue: 03;
Start page: 315;
Date: 2011;
Original page

Keywords: Medical | Health | Tourism | Medical Tourism | Destination Choice | Tourism Industry | Health Tourism

ABSTRACT
Medical Tourism has become one of the latest trends in the tourism industry which has been and has the potential to continue growing exponentially every year. More travelers than ever before are now travelling abroad to get high quality medical treatments for less cost. The purpose of my study is to explore the interest in US travelers in medical tourism. Results from the survey indicated that “competent doctors”, “high quality medical treatment facility”, and “prompt medical treatment when needed” where the top three factors before deciding whether or not to take a trip abroad. The results will be useful to businesses that are either directly or indirectly involved with this industry, such as insurance companies, credit card companies, travel agencies, hotels, food and beverage companies, medical facilities and services, and spas.
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