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FATORES COMPETITIVOS NA INDÚSTRIA DE PRESTADORES DE SERVIÇOS LOGÍSTICOS (PSLS) DO BRASIL

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Author(s): Maciel Manoel Queiroz | Renato Telles | Silton Marcell Romboli

Journal: Revista Científica Hermes
ISSN 2175-0556

Volume: 07;
Date: 2012;
Original page

Keywords: Logistics | LSP | RBV

ABSTRACT
This paper addresses the competitive factors in the logistics service providers (LSPs) industry in Brazil, through analysis based substantiated on Resource Based View (RBV), which associates the competitive advantage of an organization to its resources and their capacities. A sample of the largest providers of logistics services, operating in the Brazilian market, according to its annual gross revenues in 2010 was key point to this study that can beclassified methodologically as a content analysis. The objective was to identify and to reflect on the key factors related to competitiveness and organizations revenues, categorized according to the RBV approach, in resources, strategic resources and competitive advantage. The results indicated that the main resources were (1) ownership for storage and fleet, the most common strategic resources (2): computer application processes assisted by simulationand operations optimization and the perspective for competitive advantage (3): the diversification of the kind of business offered.
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