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İşletmelerin Pazar Performansi ile İnsan Kaynakları Uygulamaları Arasındaki İlişkinin Araştırılmasına Yönelik Bir Çalışma = A Research on Analysing the Relationship between Businesses, Market Performance and Human Resources Applications

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Author(s): Mehmet MARANGOZ | Levent BİBER

Journal: Dogus University Journal
ISSN 1302-6739

Volume: 8;
Issue: 2;
Start page: 202;
Date: 2007;
Original page

Keywords: İnsan kaynakları | Pazar performansı | İşletme yönetimi | Business management | Market performance | Human resources

ABSTRACT
Human factor lies beneath all activities performed by businesses and directing this factor well is a crucial factor in the success of businesses. Within the scope of this study, human resources applications in businesses consist of employee recruitment process, performance evaluation, work enrichment, work simplification, work rotation and work expanding. Besides, businesses check whether predefined targets are reached or not by evaluating the result of their activities. In this context, it is important to consider businesses’ market performance related to its outer surrounding. In this study the relationship between businesses’ market performance and their human resources applications has been investigated within the scope of the businesses operational in Turkey.

Tango Jona
Tangokurs Rapperswil-Jona

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