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PROJECT BASED ORGANIZATION - AN INTEGRATED APPROACH

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Author(s): Claudiu George BOCEAN

Journal: Management & Marketing
ISSN 1841-2416

Volume: IX;
Issue: 2;
Start page: 265;
Date: 2011;
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Keywords: projects | project management | project-based organization | organizational structure | project teams

ABSTRACT
As a consequence of globalization, application of new technologies, turbulent economic environment, the uncertainties affecting markets, organizations must cope with ongoing transformational process. In this context, the project-based organization (PBO) emerges as an ideal alternative of organizational structure to deal with the emerging features of the temporary and unique demands, within a complex market. This paper brings a new approach trough integration of general management functions with project management activities. The methodology of the proposed ap-proach covers the whole Deming PDCA (Plan, Do, Check, Act) cycle, involving quality management in project-based organization's success.
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