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The Relation between the Romanian Commercial Banking Companies and the Corporate Social Responsibility

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Author(s): Laura Mureşan | Carmen Adriana Gheorghe

Journal: Bulletin of the Transilvania University of Braşov, Series VII : Social Sciences and Law
ISSN 2066-7701

Volume: 2;
Issue: 1;
Start page: 207;
Date: 2009;
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Keywords: Banking commercial company | Corporate social responsibility | Business ethics | Consumers | Consumer protection legislation

ABSTRACT
The relatively recent legal regulation regarding the field of the banking service consumer protection has been determined by the abusive commercial activity of the commercial banking companies. If the commercial banking companies had been aware of the need to comply with certain ethical principles in their relation with consumers – having a socially responsible behavior – then these principles would not legally have been sanctioned. That is why we consider that the significant sanctions to which the banks expose themselves at present are a consequence of the flagrant and repeated breach of the ethical principles in the field of consumer protection.
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