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Risk and uncertainty in innovational management

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Author(s): Ana COTELNIC

Journal: Economia : Seria Management
ISSN 1454-0320

Volume: 12;
Issue: 2;
Start page: 139;
Date: 2009;
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Keywords: innovation management | innovation risk | uncertainty

ABSTRACT
Firms face a certain major problems in recognizing the potential of an innovation. These barriers can be a real problem for organizations. Yet, managers must overcome them to produce the innovation that may prove vital for long – run survival of their firms. Our goal in this article is to explore these uncertainties.

Tango Jona
Tangokurs Rapperswil-Jona

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