Academic Journals Database
Disseminating quality controlled scientific knowledge

Success in hotel management: Implications for M-level course design in Bulgaria

ADD TO MY LIST
 
Author(s): Elizabeth M Ineson | Steven Rhoden | Iordanka Alexieva

Journal: Journal of Hospitality, Leisure, Sports and Tourism Education
ISSN 1473-8376

Volume: 10;
Issue: 2;
Start page: 30;
Date: 2011;
VIEW PDF   PDF DOWNLOAD PDF   Download PDF Original page

Keywords: hotel management | employability | Bulgaria | emotional intelligence

ABSTRACT
In Bulgaria, there are no nationally accepted benchmark standards for master’s level (Mlevel) hospitality management (HM) programmes. Course design is undertaken by individual institutions and informed by the industry. Based on a survey of 207 Bulgarian hotel general managers, and employing descriptive statistics and principal components’ analysis, the aim was to provide a success profile for hotel management to assist Bulgarian M-level HM educators with the process of course design. Key success criteria include emotional intelligence, complaints' handling, vigilance, trust and work experience. Implications for HM master’s course development, featuring experiential learning, case studies, critical incidents and simulations, are discussed.
Save time & money - Smart Internet Solutions      Why do you need a reservation system?