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A Theoretical Bayesian Game Model for the Vendor-Retailer Relation

Author(s): Emil CRIŞAN | Ilie PARPUCEA

Journal: Economia : Seria Management
ISSN 1454-0320

Volume: 15;
Issue: 1;
Start page: 99;
Date: 2012;
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Keywords: game theory | supply chain management | symmetric information | asymmetric information

We consider an equilibrated supply chain with two equal partners, a vendor and a retailer (also called newsboy type products supply chain). The actions of each partner are driven by profit. Given the fact that at supply chain level are specific external influences which affect the costs and concordant the profit, we use a game theoretic model for the situation, considering costs and demand. At theoretical level, symmetric and asymmetric information patterns are considered for this situation. There are at every supply chain’s level situations when external factors (such as inflation, raw-material rate) influence the situation of each partner even if the information is well shared within the chain. The model we propose considers both the external factors and asymmetric information within a supply chain.
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