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Valuation Methodology for the Intangible Negotiation Contributions to the Projects Technology Management in a University R&D Center

Author(s): Vega–González L.R.

Journal: Ingeniería Investigación y Tecnologia
ISSN 1405-7743

Volume: 11;
Issue: 4;
Start page: 379;
Date: 2010;
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Keywords: : Intangible negotiation valuation | project management of technology | University–Enterprise linking

A valuation methodology for the intangible negotiation contributions is proposed from the negotiation circuits of the Management of Technology Development Projects (MTDP) and linking model. It is based in the definition and optimization of specific criteria mathematical cost function. The application of the methodology requires the identification of a the negotiation circuits required for the project by the development team and the technology transfer and responsible linking office. To reduce the problem complexity some valuation criteria are used as the methodology fundaments. The MTDP model activities are not applied to all the organization's R&D projects, but it is clear that in all of them it is at least required one negotiation circuitto get the acceptance of the technical and economical project proposals. Finally, a function that covers the relation of the optimal probability success with respect to the percentage of those projects using negotiation at the different phases of the MTDP model is proposed. The methodology presented al lows the calculation of the negotiation contributions with respect to the whole Project value.

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