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Customer Brand Loyalty

Author(s): Junjun Mao
Relationship between Customer Relation Management Performance and E-Banking Adoption: A Look at Malaysian Banking Industry

Author(s): Samsudin Wahab | Nor Azila Mohd Noor | Juhary Ali | Kamaruzaman Jusoff
Service Quality Measurement in Indian Retail Banking Sector: CA Approach

Author(s): J. Clement Sudhahar | D. Israel | M. Selvam
SERVICE QUALITY, CUSTOMER SATISFACTION AND LOYALTY: A TEST OF MEDIATION

Author(s): Rahim Mosahab | Osman Mahamad | T. Ramayah
PARTICULARITIES OF THE MARKETING ACTIVITY IN THE INSURANCE INDUSTRY

Author(s): Petrescu Eva-Cristina | Pop Nicolae Al.
Switching Cost and Customers Loyalty in the Mobile Phone Market: The Nigerian Experience

Author(s): Oyeniyi, Omotayo Joseph - Abioudun, Abolaji Joachim
Retaining Customers through Relationship Marketing in an Islamic Financial Institution in Malaysia

Author(s): Kamsol Mohamed Kassim | Anuar Bahari | Norizah Kassim | Nik Ramli Nik Abdul Rashid | Kamaruzaman Jusoff
INFLUENCE OF SERVICE QUALITY ON CUSTOMER SATISFACTION: APPLICATION OF SERVQUAL MODEL

Author(s): Ravichandran Krishnamurthy | Dr, Tamil Mani b | Mr. Arun Kumar SivaKumar | Dr. Prabhakaran Sellamuthu
The Revitalization of Service Quality to Gain Customer Satisfaction and Customer Loyalty

Author(s): Sher Akbar Lee | Fazli Wadood | Ahmad Puad Mat Som | Naser Jamil Alzaidiyeen
Revitalization of Service Quality to Gain Customer Satisfaction and Loyalty

Author(s): Sher Akbar | Ahmad Puad Mat Som | Fazli Wadood | Naser Jamil Alzaidiyeen
The Relationship Between Extrinsic Attributes of Product Quality with Brand Loyalty on Malaysia National Brand Motorcycle/Scooter

Author(s): Mohd Rizaimy Shaharudin | Anita Abu Hassan | Suhardi Wan Mansor | Shamsul Jamel Elias | Etty Harniza Harun | Nurazila Abdul Aziz
Service Recovery in Transition Economies: Russia and China

Author(s): Wendy K. T. Gubler | Matthew W. McCarter | Kristie K. W. Seawright | Yuli Zhang
Proposta de Escala para Mensurar o Valor Percebido no Varejo Bancário Brasileiro

Author(s): João Carlos Neves de Paiva | Francisco Vidal Barbosa | Áurea Helena Puga Ribeiro
An Approach to the Measurement of Intangible Assets in dot com

Author(s): Carlos Serrano Cinca | Yolanda Fuertes Callén | Cecilio Mar Molinero
Salesperson Professional Selling and the Effect on Buyer and Salesperson Relationship

Author(s): Maznah Wan Omar | Kamaruzaman Jusoff | Mohd Noor Mohd Ali
A Study of Customer Loyalty Management in Chinese Retail Supermarket

Author(s): Wen Cheng Wang | Ying Chang Chen | Ying Chien Chu
Brand Loyalty and Relationship Marketing in Islamic Banking System

Author(s): Maznah Wan Omar Maznah Wan Omar | Mohd Noor Mohd Ali
Factors Affecting Customer Satisfaction in After-Sales Service of Malaysian Electronic Business Market

Author(s): Mohd Rizaimy Shaharudin | Khaizir Muzani Md. Yusof | Shamsul Jamel Elias | Suhardi Wan Mansor
THE EFFECT OF BRAND IMAGE ON OVERALL SATISFACTION AND LOYALTY INTENTION IN THE CONTEXT OF COLOR COSMETIC

Author(s): Stephen L. Sondoh Jr. | Maznah Wan Omar | Nabsiah Abdul Wahid | Ishak Ismail | Amran Harun
Applying Data Mining Techniques to WIFLY in Customer Relationship Management

Author(s): Yi-Hsin Wang | Ding-An Chiang | Sheng-Wei Lai | Cheng-Jung Lin
Technology Readiness in the Quality-value-loyalty Chain

Author(s): Wan-I Lee | Yen-Ting Helena Chiu | Min-Huei Chiang | Chun-Chen Chiu
The Impact of Service Quality on Customer Loyalty: A Study of Banks in Penang, Malaysia

Author(s): Lo Liang Kheng | Osman Mahamad | T. Ramayah | Rahim Mosahab
Impact of Online/Internet Marketing on Computer Industry in Malaysia in Enhancing Consumer Experience

Author(s): Hamed Armesh | Habibollah Salarzehi | Habibollah Salarzehi | Noor Mohammad Yaghoobi | Noor Mohammad Yaghoobi | Alireza heydari | Alireza heydari | Davoud Nikbin | Davoud Nikbin
EXAMINING THE RELATIONSHIP BETWEEN EMOTIONS, CUSTOMER SATISFACTION AND FUTURE BEHAVIOURAL INTENTIONS IN AGROTOURISM

Author(s): Chryssoula Chatzigeorgiou | Evangelos Christou | Panagiotis Kassianidis | Marianna Sigala
Banking Sector Growth in China: Can Six-Sigma Be a Solution?

Author(s): Lixia Wang | Iftikhar Hussain
E-banking Functionality and Outcomes of Customer Satisfaction: An Empirical Investigation

Author(s): Ala`Eddin Mohd Khalaf Ahmad | Hasan Ali Al-Zu’bi
The Relationship Quality Effect on Customer Loyalty

Author(s): Auruskeviciene, Vilte | Salciuviene, Laura | Skudiene, Vida
UPAYA MENCAPAI LOYALITAS KONSUMEN DALAM PERSPEKTIF SUMBER DAYA MANUSIA

Author(s): Erna Ferrinadewi | S. Pantja Djati
CRM: A Competitive Tool for Indian Banking Sector

Author(s): Madhu Jasola | Shivani Kapoor
The influence of perceived privacy on customer loyalty in mobile phone services-An Empirical Research in Jordan

Author(s): Samsudin Wahab | Ahmad Suffian Mohd Zahari | Khaled Al Momani | Nor Azila Mohd Nor
A Model for E-banking Trust In Iran’s Banking Industry

Author(s): Kamran Feizi, | Mohammad Hossein Ronaghi,
THE ROLE OF LOYALTY DIMENSIONS IN CUSTOMER ORIENTATION PROCESS FOR NEW ENTERPRISES IN TOURISM INDUSTRIES OF IRAN

Author(s): Mohammad Taleghani | Esmaeil Rajabi Choobeh | Seyyed Javad Mousavian
STUDYING THE EFFECT OF BRAND LOYALTY ON CUSTOMER SERVICE IN KERMAN ASIA INSURANCE COMPANY

Author(s): Gholamreza Jandaghi | Razieh Nafari Mehranjani | Mahdi Nik Seresht | Ali Mokhles
Sales Promotion and Consumer Loyalty: A Study of Nigerian Tecommunication Industry

Author(s): Oyeniyi Omotayo | Abiodun Abolaji Joachim | Osibanjo Adewale Omotayo
Middle managers service leadership

Author(s): Lucio Roberto Lescano Duncan
Using multiple criteria decision making models for ranking customers of bank network based on loyalty properties in weighted RFM model

Author(s): Fayegh Zaheri | Hiwa Farughi | Hersh Soltanpanah | Seiran Alaniazar | Foruzan Naseri
The Impact of eCRM on Loyalty and Retention of Customers in Iranian Telecommunication Sector

Author(s): Alireza Abdolhosseini Khaligh | Alireza Miremadi | Mansoor Aminilari
Prioritizing the Effective Factors to Customer’s Satisfaction

Author(s): Mohsen Nazari | Mohammadreza Qaemi Divkolaei | Majid Bagheri Sorkhi
The Relationship between Store Brand and Customer Loyalty in Retailing in Malaysia

Author(s): Rahman Bin Abdullah | Norhanisah Bte Ismail | Akmal Fadhila Bte Abdul Rahman | Musnadzirah Bte Mohd Suhaimin | Siti Khadijah Bte Safie | Mohd Tajul Hasnan Mohd Tajuddin | Radzuan Noor Armia | Nik Adnan Nik Mat | Nazarudin Derani | Mohamed Muneer Samsudin | Razlan Adli Zain | Gopala Krishnan Sekharan Nair
KEY SUCCESS FACTORS FOR ACHIEVING CUSTOMER’S LOYALTY IN E-SMES: A STUDY ON IMPACT OF CUSTOMER AND E-BUSINESS CHARACTERISTICS ON E-LOYALTY IN IRAN

Author(s): Hengameh Rabiei | Mohammad Reza Meigounpoory | Pedram Yazdani | Mostafa Maleki Someah lu
DOES FAMILY AND VIRAL MARKETING HAVE ANY EFFECT ON BRAND EQUITY?

Author(s): Norjaya Mohd. Yasin | Abdul Rahman Zahari
DOES FAMILY AND VIRAL MARKETING HAVE ANY EFFECT ON BRAND EQUITY?

Author(s): Norjaya Mohd. Yasin | Abdul Rahman Zahari
Analyzing effects of service encounter quality on customer satisfaction in banking industry

Author(s): Hossein Gazor | Babak Nemati | Amir Ehsani | Kianoush Nazari Ameleh
SATISFACTIA CLIENTILOR ADMINISTRATIEI PUBLICE

Author(s): Sorin Dan ŞANDOR | Horea RABOCA
THE IMPACT OF ONLINE BOOKING SYSTEMS ON CUSTOMER LOYALTY IN ROMANIA

Author(s): Daniela Tatiana AGHEORGHIESEI (CORODEANU) | Elizabeth INESON
The Expert System Designed To Improve Customer Satisfaction

Author(s): P.Isakki alias Devi | S.P.Rajagopalan
Impacto da adoção da IFRIC 13 na contabilização de programas de passageiros frequentes [doi: 10.5329/RECADM.20111002005]

Author(s): Glauber de Castro Barbosa | Isabel Cristina Henriques Sales | Edilson Paulo
THE EFFECT OF WEB VENDOR TRUST ON TURKISH ONLINE SHOPPERS BUYING BEHAVIOR

Author(s): Tolon Metehan | Zengin Asude Yasemin
Importance of the Corporate Reputation in B2B Context in Iran: An Empirical Study

Author(s): Alireza Miremadi | Nazila Babakhani | Maria Yousefian | Hiva Fotoohi
The Relationships between Patient Satisfaction and Loyalty in The Private Hospital Industry

Author(s): S Mortazavi | M Kazemi | A Shirazi | A Aziz-Abadi
A Discourse on Research into Customer Loyalty Vartotojų lojalumo tyrimų diskursas

Author(s): Neringa Vilkaitė | Irena Daukševičiūtė
THE PERCEIVED ETHICAL BEHAVIOR OF BANKERS: A NORTH AFRICAN PERSPECTIVE

Author(s): Wafa M’SALLEM | Olfa BOUHLEL | Mohamed Nabil MZOUGHI
The Relationship Between Service Quality and Satisfaction on Customer Loyalty in Malaysian Mobile Communication Industry

Author(s): Sany Sanuri Mohd. Mokhtar | Ahmed Audu Maiyaki | Norzaini bt Mohd Noor
The Effect of Demographic Characteristics on Antecedents and Consequences of Customer Satisfaction in Banking Industry

Author(s): Mohammad Reza Hamidizadeh | Nasrin Jazani | Abbasali Hajikarimi | Abolghasem Ebrahimi
A Model for Explanation of Customer Satisfaction Consequences in Banking Industry: Evidence from Iran

Author(s): Mohammad Reza Hamidizadeh | Nasrin Jazani | Abbasali Hajikarimi | Abolghasem Ebrahimi
CUSTOMER SATISFACTION AND LOYALTY IN SPORT CENTERS

Author(s): Hakan KATIRCI | Mine OYMAN
The Role of Customer Complaints Management in Consumers Satisfaction for New Industrial Enterprises of Iran

Author(s): Mohammad Taleghani | Mahmood Samadi Largani | Shahram Gilaninia | Seyyed Javad Mousavian
ANALYSIS OF FACTORS RELATED TO CUSTOMERS` LOYALTY IN FITNESS CENTERS OF TEHRAN

Author(s): Ahmad Mahmoudi | Aram Moradi | Sayed Nasorollah Sajjadi | Mehrzad Hamidi
ANALYSIS OF FACTORS RELATED TO CUSTOMERS` LOYALTY IN FITNESS CENTERS OF TEHRAN

Author(s): Ahmad Mahmoudi | Aram Moradi | Sayed Nasorollah Sajjadi | Mehrzad Hamidi
Perceptions of Service Quality in Jordanian Hotels

Author(s): Suleiman A. Al Khattab | Jehad S. Aldehayyat
How Quality, Value, Image, and Satisfaction Create Loyalty at an Iran Telecom

Author(s): Fazlzadeh Alireza | Khoshmaram Ali | Feyzipour Aram
STUDY RELATIONSHIP BETWEEN CUSTOMER LOYALTY AND RELATED FACTORS IN THE SPORTS COMPLEXES IN TEHRAN

Author(s): Jahangir Soleimani Damaneh | Mehrzad Hamidi | Ahmad Mahmoudi
THE INFLUENCE OF SERVICE QUALITY; CUSTOMER SATISFACTION AND ATTITUDINAL LOYALTY ON BEHAVIORAL FUTURE INTENTION OF PARTICIPATIONS IN FITNESS CENTERS

Author(s): Vahid Saatchian | Sayed Mahdi Rasouli | Eisa Eskandari | Alireza Elahi | Ahmad Mahmoudi
Changes in Approach to Customer Loyalty

Author(s): Katarzyna Szczepańska | Patryk Paweł Gawron
Costs of Loyalty Programmes Implementation in Pharmacies

Author(s): Maria Sierpińska | Agnieszka Woś

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