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INNOVATION – CREATIVE MANIFESTATION WITH ECONOMIC IMPLICATIONS

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Author(s): VALENTINA MUNTEANU

Journal: Challenges of the Knowledge Society
ISSN 2068-7796

Volume: 3;
Issue: -;
Start page: 900;
Date: 2013;
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Keywords: innovation | creative capacity | concerning innovations | value creation | economic factor

ABSTRACT
The present paper aims at a correct perception of innovation, regarded as a present phenomenon, for which it is necessary to resorts to a series of notions and definitions, as well as to multiple perspectives. Thus, the definition of this phenomenon - in all that it captures in it - suggests dynamism and ease of communication. The complexity of the phenomenon of innovation is the creative capacity, around which there revolve all other matters concerning innovation. The present paper also illustrates the relationship between technology and economy, meaning that technical progress makes the economic system that created it. This, in turn, provides a more consistent support for changing technology. Economic factors play a major role in the development of technology, because they are interested in reducing costs, increasing productivity, sales volume, as well as goals that can be achieved through innovation. Successful entrepreneurs in an increasingly more competitive environment try to assert through value creation rewardingly new and different outputs, a fact which represents a change from what was known at the beginning of the business. In general, innovation and to the same extent technical and technological innovation has always accompanied the development of human society. Innovation has manifesting itself throughout history with different levels of intensity. Technical-scientific revolution, present in all spheres of human activity through the accelerated mutations that produce them, fundamentally influence the way in which orientation and innovation evolve.
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