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Investors’ perception on mutual funds with reference to Chidambaram town

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Author(s): N. Geetha | M. Ramesh

Journal: Perspectives of Innovations, Economics and Business
ISSN 1804-0519

Volume: 9;
Issue: 3;
Start page: 30;
Date: 2011;
Original page

Keywords: Mutual funds | asset management companies | financial advisors

ABSTRACT
Mutual funds in India play a vital role in mobilizing funds for capital and financial markets. The role of mutual funds in India felt significant as it generates funds from small investors at large across the country. The main objective of the study is to elucidate the perceptions and behaviors of the small investors located in the town of Chidambaram, Tamil Nadu, South India towards the mutual funds and also suggest some measures to increase the quantum of investors and investments as well.
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