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The power of reframing incentives Field experiment on (student's) productivity

Author(s): Suzanna El-Massah

Journal: Advances in Management and Applied Economics
ISSN 1792-7544

Volume: 3;
Issue: 2;
Start page: 25;
Date: 2013;
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The study aims to test the framing effect on productivity of students in one of higher education institutions in Egypt, through using "Bonus Marks" incentive scheme that is commonly used in the Egyptian Universities. The goals of this study are to investigate whether the non-monetary incentive has an effect on individuals' productivity, and whether individuals' output and productivity are affected by the incentive frame, in addition to testing if demographic characteristics of individuals are to affect their productivity responses to incentives framing. We are not aware of studies that have explicitly studied the relative effectiveness of non-pecuniary incentives framed as either gains or losses in the Middle East higher educational context. Therefore, this paper would present the first step for future research in this area.
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