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Social Media and Political Communication. Case Study – The Parliamentary Parties In Romania

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Author(s): Tănase Tasenţe | Nicoleta Ciacu

Journal: Sfera Politicii
ISSN 1221-6720

Volume: XXI;
Issue: 174 (2);
Start page: 147;
Date: 2013;
Original page

Keywords: online political communication | Social media analysis | political parties from Romania | Facebook | Blogs

ABSTRACT
The study aims to examine the extent to which parliamentary parties from Romania are using Social Media to promote their image and political messages, but also the level of participation of supporters in social networks. More than that, another objective of this paper aims to identify similarities between the hypothetical percentages of supporters of political parties in Social Media, electoral percentages of accessing the Romanian Parliament and the current political configuration of the Romanian Parliament. The research focused on comparative analysis of the “de facto” representation of the parliamentary parties in the romanian community and the degree of representation in social networks. The Research method used is quantitative analysis of the online documents and working tool used is the traffic analysis and the degree of the participation in social networks.
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