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Web Mining - A Catalyst For E-Business

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Author(s): Abdul Rahaman Wahab Sait | T.Meyappan

Journal: Advanced Computing : an International Journal
ISSN 2229-726X

Volume: 3;
Issue: 6;
Start page: 9;
Date: 2012;
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Keywords: E-Business | Web Usage Mining | Web Content Mining | World Wide Web & Pattern Extraction

ABSTRACT
In this world of information technology, everyone has the tendency to do business electronically. Todaylot of businesses are happening on World Wide Web (WWW), it is very important for the website owner toprovide a better platform to attract more customers for their site. Providing information in a better way isthe solution to bring more customers or users. Customer is the end-user, who accessing the informationin a way it yields some credit to the web site owners. In this paper we define web mining and present amethod to utilize web mining in a better way to know the users and website behaviour which in turnenhance the web site information to attract more users. This paper also presents an overview of thevarious researches done on pattern extraction, web content mining and how it can be taken as a catalystfor E-business
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