An Analysis of the Regret Concerning the Process of Purchasing and the Regret Concerning after the Purchasing in the Context of Characteristic Properties
Author(s): Nezahat Ekici | Volkan Dogan
Volume: 5
Issue: 6
Year: 2013




Customer Loyalty and Profitability: Empirical Evidence of Frequent Flyer Program
Author(s): Enny Kristiani | Ujang Sumarwan | Lilik Noor Yulianti | Asep Saefuddin
Volume: 5
Issue: 6
Year: 2013




Service Fairness Scale: Development, Validation, and Structure
Author(s): Shueh-Chin Ting
Volume: 5
Issue: 6
Year: 2013




The Added Value of the Plural Form: Evidence from Dutch Pharmacy Chains
Author(s): Rosalie Andewereld Duijvis | Ed Peelen | Kees van Montfort | Harry Commandeur
Volume: 5
Issue: 6
Year: 2013




Comparative Analysis of Internal Service Marketing Strategy and Customers’ Satisfaction in Nigerian Banking Industry between 2005–2009 and 2010–2013
Author(s): Festus A. Nmegbu | Ogwo E. Ogwo
Volume: 5
Issue: 6
Year: 2013




Internet Banking Adoption in Jordan: A Behavioral Approach
Author(s): Kholoud I. Al-Qeisi | Ghaith M. Al-Abdallah
Volume: 5
Issue: 6
Year: 2013




An Investigation into the Determinant of Jordanian Customer’s Loyalty towards Travel Agencies
Author(s): Ahmad Bahjat Shammout | Raed Salah Algarabat
Volume: 5
Issue: 6
Year: 2013




Key Determinants of Service Quality and Self-Service Technologies in Iranian Banking
Author(s): Hossein Vazifehdoost | Zohreh Akbarpour | Jamshid Mohammadzadeh Rostami | Karim Hamdi
Volume: 5
Issue: 6
Year: 2013




Customers Awareness and Satisfaction of Islamic Banking Products and Services: Evidence from the Kuwait Finance House
Author(s): Kamal Naser | Athmar Al Salem | Rana Nuseibeh
Volume: 5
Issue: 6
Year: 2013




Factors Affecting Mobile Phone Purchase in the Greater Accra Region of Ghana: A Binary Logit Model Approach
Author(s): Raymond K. Dziwornu
Volume: 5
Issue: 6
Year: 2013




Exploring a New Marketing Strategy for Nonprofit Organizations
Author(s): NUCB Global Nonprofit Management Team
Volume: 5
Issue: 6
Year: 2013




The Use of Gestalt Approaches for Understanding Adaptive Behaviors in Channels of Distribution
Author(s): Brent M. Wren
Volume: 5
Issue: 6
Year: 2013




The Impact of Marketing Mix Strategy on Hospitals Performance Measured by Patient Satisfaction: An Empirical Investigation on Jeddah Private Sector Hospital Senior Managers Perspective
Author(s): Ala'Eddin Mohammad Khalaf Ahmad | Abdullah Ali Al-Qarni | Omar Zayyan Alsharqi | Dalia Abdullah Qalai | Najla Kadi
Volume: 5
Issue: 6
Year: 2013




Influences on Consumers' Recycling Intentions of Compact Fluorescent Lamps—Mercury as a Factor
Author(s): David M. K. Treumann | Jonna Holland
Volume: 5
Issue: 6
Year: 2013




Identifying the Factors Influencing Users’ Adoption of Social Networking Websites—A Study on Facebook
Author(s): Neelotpaul Banerjee | Arit Kumar Dey
Volume: 5
Issue: 6
Year: 2013




How Improving the Customer Experience Quality and Business Performance? A Case Study by Mystery Shopper Practices
Author(s): Yung-Lung Lai | Shih-Chieh Chang
Volume: 5
Issue: 6
Year: 2013




A Review on the Integration of Supply Chain Management and Industrial Cluster
Author(s): Netsanet Jote Tolossa | Birhanu Beshah | Daniel Kitaw | Giulio Mangano | Alberto De Marco
Volume: 5
Issue: 6
Year: 2013




Coopetition, Resource-Based View and Legend: Cases of Christmas Tourism and City of Rovaniemi
Author(s): Rauno Rusko | Petra Merenheimo | Minni Haanpää
Volume: 5
Issue: 6
Year: 2013




Factors Affecting University Student's Attitudes toward E-Commerce: Case of Mu'tah University
Author(s): Mamdouh AL Ziadat | Malek AL-Majali | Ayed Al Muala | Khaldoon Khawaldeh
Volume: 5
Issue: 5
Year: 2013




Investigating Market Orientation—Business Performance Relationships in the Yogyakarta (Indonesia) Batik Family Firms
Author(s): Arif Hartono
Volume: 5
Issue: 5
Year: 2013




Influence of Product Types on Consumer’s Attitude towards Online Shopping: An Empirical Study in the Indian Context
Author(s): Hemamalini K.
Volume: 5
Issue: 5
Year: 2013




Long-term Orientation, Perceived Consumer Effectiveness, and Environmentally Conscious Consumer Behavior: The Case of Turkey
Author(s): Misra C. Gul
Volume: 5
Issue: 5
Year: 2013




Relationship between Word-of-Mouth Network and Behavioral Tendency—Preliminary Research for Local Downtown Activation
Author(s): Gao wa | Yoichi seki | Takayuki takarada
Volume: 5
Issue: 5
Year: 2013




Cultural Influence on Perceptions of Advertising Creativity: A Cross-Cultural Comparison of U.S. and Korean Advertising Students
Author(s): Daechun An
Volume: 5
Issue: 5
Year: 2013




Factors Which Affecting Customer Satisfaction in the Garment Industry of Bangladesh
Author(s): Md. Alauddin | Saiful Islam Tanvir | Farjana Mita
Volume: 5
Issue: 5
Year: 2013




Personality Traits of Service Providers and Customers' Perceptions of Service Quality: The Case of Air Cargo Services in the United Arab Emirates
Author(s): Farouk Saleh | Farzaneh Yarahmadi
Volume: 5
Issue: 5
Year: 2013




Consumer Acceptance of Mobile Marketing: An Empirical Study on the Saudi Female
Author(s): Soad Al-Meshal | Mohammad Almotairi
Volume: 5
Issue: 5
Year: 2013




More Promoters and Less Detractors: Using Generalized Ordinal Logistic Regression to Identify Drivers of Customer Loyalty
Author(s): En-Chung Chang | Xiaomeng Fan
Volume: 5
Issue: 5
Year: 2013




Perceptions of Service Quality and Behavioral Intentions: A Mediation Effect of Patient Satisfaction in the Private Health Care in Malaysia
Author(s): Nor Khasimah Aliman | Wan Normila Mohamad
Volume: 5
Issue: 4
Year: 2013




Does the Role a Pet Played before Disposition, and How the Pet is Lost Influence Pet Owner’s Future Pet Adoption Decision?
Author(s): Goitom Tesfom | Nancy J. Birch
Volume: 5
Issue: 4
Year: 2013




The Role of Information Technology in Customers’ Service Delivery and Firm Performance: Evidence from Nigeria’s Insurance Industry
Author(s): Adekunle Abiodun Idris | Tajudeen Abayomi Olumoko | Sunday Stephen Ajemunigbohun
Volume: 5
Issue: 4
Year: 2013




How to Retain a Bank Customer: A Qualitative Study of Jordanian Banks Relational Strategies
Author(s): Muhammed S. Alnsour
Volume: 5
Issue: 4
Year: 2013




Trade Sales Promotion Strategies and Marketing Performance in the Soft Drink Industries in Nigeria
Author(s): B. Nwielaghi Michael | E. Ogwo
Volume: 5
Issue: 4
Year: 2013




Factors Influencing the Retention of Customers of Ghana Commercial Bank within the Agona Swedru Municipality
Author(s): Rosemond Boohene | Gloria K. Q. Agyapong | Eric Gonu
Volume: 5
Issue: 4
Year: 2013




Three Competing Models on Customer Loyalty in the Context of Mobile Subscribers
Author(s): Mohammad Muzahid Akbar
Volume: 5
Issue: 4
Year: 2013




The Impact of Entrepreneurial Marketing and Business Development on Business Sustainability: Small and Household Footwear Industries in Indonesia
Author(s): Ma'mun Sarma | Stevia Septiani | Farida Ratna Dewi | Edward H. Siregar
Volume: 5
Issue: 4
Year: 2013




Gender and Relationship Marketing in Nigerian Securities and Stock Brokerage Firms
Author(s): Rahim Ganiyu | Bolajoko Nkemdinim Dixon-Ogbechi | Salome O. Ighomereho
Volume: 5
Issue: 4
Year: 2013




Factors Influencing Attitudes and Intention to Purchase Counterfeit Luxury Brands among Indonesian Consumers
Author(s): Anas Hidayat | Ayu Hema Ajeng Diwasasri
Volume: 5
Issue: 4
Year: 2013




The Impact of Retail Store Global-Mindedness on Jordanian Consumers’ Patronage Intention
Author(s): Raed Algharabat | Ahmad Mahmoud Ahmad Zamil
Volume: 5
Issue: 4
Year: 2013




The Influence of Social Media Investment on Relational Outcomes: A Relationship Marketing Perspective
Author(s): Melissa Clark | Joanna Melancon
Volume: 5
Issue: 4
Year: 2013




An Empirical Investigation among Iranian Consumers with Variety Consumption Habits in Cosmetic Sector
Author(s): Alireza Miremadi | Shirin Ranjbar Toutoue | Rosa Mozaffari Oghani
Volume: 5
Issue: 3
Year: 2013




Understanding Corporate Rebranding: An Evolution Theory Perspective
Author(s): Alexander Tevi | Olutayo Otubanjo
Volume: 5
Issue: 3
Year: 2013




Market Orientation and Corporate Performance of Insurance Firms in Nigeria
Author(s): Benson Ogbonna | Ogwo E. Ogwo
Volume: 5
Issue: 3
Year: 2013




The Effects of Consumption and Work Satisfaction on the Life of Professionals: The Case of University Professors
Author(s): Gerald M. Hampton | Robin T. Peterson | Marco Wolf
Volume: 5
Issue: 3
Year: 2013




English in Korean Advertising: An Exploratory Study
Author(s): John P. Holmquist | Brian Andrew Cudmore
Volume: 5
Issue: 3
Year: 2013




Challenges and Opportunities of Indian Rural Market
Author(s): Pardeep Kumar
Volume: 5
Issue: 3
Year: 2013




Marketing Management Trends in Tourism and Hospitality Industry: Facing the 21st Century Environment
Author(s): Nuno Gustavo
Volume: 5
Issue: 3
Year: 2013




Energy-Efficient Lighting: Consumers’ Perceptions and Behaviors
Author(s): Nam-Kyu Park | Eunsil Lee
Volume: 5
Issue: 3
Year: 2013




Ascertaining the Dynamic Competition in Channel Relationship Management
Author(s): Han-Kuang Tien | LiChung Jen
Volume: 5
Issue: 3
Year: 2013




Determinants of Consumer Intention to Pirate Digital Products
Author(s): Budi Setiawan | Fandy Tjiptono
Volume: 5
Issue: 3
Year: 2013



